GartnerHardware equipment industry

Top 10 OEM chip spending increases by 10% in 2020 From Gartner

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Huawei will continue to rank third in 2020, but will be struggling to buy advanced chips. Apple will remain the largest buyer of chips in 2020, accounting for 11.9% of the global market.

The top 10 original equipment manufacturers (OEMs) increased their semiconductor spending by 10% in 2020, accounting for 42% of the total market, up from 40.9% in 2019. The top 10 companies in 2020 remain unchanged from 2019.

Masatsune Yamaji, research director at Gartner, said: “there are two main factors that affect the semiconductor spending of top OEMs in 2020, namely, the popularity of cowid-19 and the friction between China and the United States. The pandemic weakened demand for 5g smartphones and disrupted car production, but boosted demand for Mobile PCs and video games, as well as investment in cloud data centers. In addition, the rise in memory prices in 2020 will lead to an increase in OEM chip spending throughout the year. “

Huawei substantially reduced its semiconductor spending in 2020, down 23.5% from 2019. Yamaji added: “in 2020, the U.S. government increased trade restrictions on Huawei, especially the purchase of chips, thus limiting its supply of smartphones and reducing its market share. However, the involvement of other Chinese smartphone OEMs has filled Huawei’s vacancy in the second half of 2020, and the Chinese market is still crucial for semiconductor suppliers. “

Apple will continue to maintain its position as the world’s largest chip customer in 2020, mainly due to the continued success of airpods, the demand for Mac and iPad, and the growth of NAND flash consumption. “The increased demand for Mobile PCs and tablets due to working from home has greatly boosted sales of Macs and iPads,” Yamaji said

Samsung Electronics continues to rank second due to reduced competition from Huawei and strong demand for corporate solid state drives (SSDs) in data centers, and will increase chip spending by 20.4% in 2020.

Among the top 10 companies, Xiaomi’s spending grew the most (26%), mainly due to the least impact on its smartphone business and the sales driven by online channels in the whole pandemic. Read more: Gartner: the global semiconductor market reached $420.4 billion in 2017 Gartner: Apple accounted for 8.6% of the global chip market in 2019 Gartner: the global chip sales reached $339.8 billion in 2014 Growth of 7.9% Gartner: it is predicted that the growth rate of chip sales in 2015 will be only 2.2% Gartner: it is estimated that the global semiconductor capital equipment expenditure in 2014 will reach US $38.5 billion Gartner: it is estimated that the global chip market revenue will reach US $315 billion in 2011 Gartner: the annual report of CMO expenditure survey in 2020 Gartner: it is estimated that the global mobile advertising expenditure will reach US $41.9 billion in 2017 Gartner: wearable devices in 2020 Standby user spending will reach US $52 billion Gartner: it is estimated that India’s public cloud spending will reach US $4.1 billion in 2021, with a year-on-year growth of 29%. Gartner: global IT spending will reach US $3.9 trillion in 2020. Gartner: it is estimated that global mobile advertising spending will reach us $18 billion in 2013 In 2014, the global mobile advertising spending reached 18 billion US dollars. Tractica: it is estimated that the global deep learning chip market will reach 12.2 billion US dollars in 2025. MIIT: continue to promote the development of industrial semiconductor materials, chips, devices and IGBT module industry

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