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2020 wechat intellectual property protection data report

The following is the 2020 wechat intellectual property protection data report recommended by recordtrend.com. And this article belongs to the classification: Industry information.

April 26 is the World Intellectual Property Day. Wechat released the “data report on intellectual property protection of wechat 2020” (hereinafter referred to as the “report”) to disclose the practical measures and achievements of intellectual property protection of wechat in 2020.

The report shows that in 2020, wechat video number has handled more than 33000 short videos infringing intellectual property rights, and the live broadcast of video number has dynamically protected nearly 1000 key film and television works. Wechat brand rights protection platform has handled more than 65000 illegal personal accounts.

According to the report, during the period from January 1 to December 31, 2020, wechat video Number processed over 33000 short videos infringing intellectual property rights, and the video number account name protection system included 99000 keywords, mining and cracking down on over 650 related infringing and selling fake wechat personal accounts. The live broadcast of video number has realized the dynamic protection of nearly 1000 key film and television works through the copyright early warning mechanism.

The report shows that in 2020, wechat brand rights protection platform will handle more than 65000 illegal personal accounts and provide 410000 counterfeit information clues to brand owners. In the official account and the small program, there were over 110 thousand copyright infringement information, including 55 thousand copies of Chinese characters, 27 thousand over 27 thousand works, 18 thousand copies of pirated textbooks and software, and over 9 thousand pictures.

In addition, wechat public platform has accumulated 64000 keywords, including more than 30000 trademark keywords, and 12000 times of unauthorized use of protected keywords for naming are intercepted every day. In order to protect the game copyright, wechat games pre intercept more than 5000 infringing games.

It is reported that the wechat team officially launched the wechat brand rights protection platform in 2016, providing more efficient intellectual property protection channels for brands. Until April 2021, a total of 426 brands have access to the brand rights protection platform.

Wechat team said that in the future, it will continue to build innovative and perfect intellectual property protection mechanism, in order to protect the legitimate rights and interests of third-party rights holders, effectively stop and crack down on the infringement of other people’s legitimate rights and interests through wechat, and create a good online social environment.

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