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The following is the As of December 30, the annual box office exceeded 20 billion yuan From Lighthouse data recommended by recordtrend.com. And this article belongs to the classification: Industry information.
2020 is a more magical year than the movie plot. After 178 days of suffering, the film industry recovered slowly. By the end of the year, the film industry as a whole had not slowed down. However, from another point of view, China’s film industry is indomitable. Against the background of the lack of Hollywood films, lighthouse data show that as of December 30, the annual box office was nearly 20 billion yuan, and domestic films supported the operation and hope of the industry.
An analyst, who declined to be named, told the Securities Daily that the most obvious features of this year’s film industry are two: one is the rising status of streaming media, and the other is the absence of Hollywood films.
In an interview with Securities Daily, ye Dong, CEO of Yuedong culture, said that this year’s domestic films are flat as a whole, and there are many highlights, among which eight hundred is remarkable. “In fact, in the current environment, if there are high-quality films, the audience is still willing to go back to the cinema.”.
Film and animation
Annual decrease of 17.63%
On January 24, due to the epidemic situation, cinemas nationwide were suspended. Until July 16, the national film Administration issued a notice on orderly promoting the resumption of opening of cinemas under the condition of normalization of epidemic prevention and control.
According to the original regulations, each film screening time should not exceed two hours, attendance should not exceed 30%, daily film arrangement should be reduced to half of the normal period, and diet should be prohibited. It was not until September 25 that attendance rose to 75%. “It can be said that the film industry began to recover from the national day show. Before the national day show, there was only” eight hundred “on its own. Seven blockbusters were released on the national day show. After a while of excitement, the industry entered a state of” film panic “. It was not until December that the squeeze of film stalls became a hot industry.” The analyst, who declined to be named, said.
Looking at the performance of the film industry in 2020, as of 17:00 on December 30, the total box office revenue of this year reached 19.91 billion yuan, and the total box office revenue of last year was 64.149 billion yuan. Wanda, Dadi, Hengdian, CGv and China film are the top five in the annual film voting room.
In terms of content, the top five films with box office revenue this year are all domestic films, namely “eight hundred”, “my hometown and I”, “Jiang Ziya”, “jingangchuan” and “champion”, with box office revenue of 3.113 billion yuan, 2.828 billion yuan, 1.602 billion yuan, 1.122 billion yuan and 836 million yuan respectively.
The best performing imported film is creed directed by Nolan, with a box office revenue of 456 million yuan, ranking 11th in the domestic box office list, while Huamulan and wonder woman 1984, which are favored by the outside world, have box office revenue of 278 million yuan and 161 million yuan respectively.
“This year, the domestic film market is almost supported by domestic films, and the overall performance is excellent. Among them, “eight hundred” chose to be released in the early stage of the resumption of film viewing, which played a positive role in driving the market. ” The analysts told the Securities Daily.
Although indomitable, but the plate overall performance pressure. According to wind data, according to Shenwan industry classification, in the first three quarters of 2020, the revenue of 18 film and television companies with film and television content production or cinema operation as the main business reached 12.98 billion yuan, a year-on-year decrease of 66.04%; the net profit attributable to the parent company was – 5.872 billion yuan, a year-on-year decrease of 276.15%.
The secondary market is also full of worries. According to wind data, the total market value of the film and television animation sector in 2020 is only 203.268 billion yuan, with an annual decline of 17.63%. In terms of valuation, PE rose passively and Pb level was at the lowest level in a decade.
Shortened window period
Cinema shuffle accelerates
The downstream channel reform is an important sign of the film industry this year. With the rise of streaming media, theaters are undergoing a new round of shuffling.
In 2020, the online transfer of user entertainment will accelerate, and some films will seek to be broadcast online. Netcom (big online films) will get rid of the label of “rough production” and gradually be accepted by the mainstream film industry. Even if it is the first choice of landing cinema, the window period is also significantly shortened.
Window period is a concept put forward by Hollywood in order to maximize the interests of copyright. A movie usually has three to six months to enter DVD production and network platform to ensure the interests of the cinema after its screening.
This default rule of global filmmakers is being broken. In North America, in early August, Universal Pictures and AMC reached an agreement: after allowing Universal Pictures and its company’s films to be released in theaters for 17 days, they can go online for high-end pay on demand (PVOD); in December, Warner Bros. announced that all 17 films released in the next year will cancel the window period and log on to the streaming media platform hbomax at the same time.
In the domestic market, Mr. Miao, the color bar house animation released in China on July 31, has been officially launched on iqiyi and Tencent video for pay on demand on August 7, and its cinema window period has been reduced to only seven days.
“Shortening the window period is a big trend in both China and the United States in the past two years. Even some films do not perform well in theaters and turn to online release the next day, while the revenue of some films released on streaming media has exceeded the offline channels,” Shi Ye told the Securities Daily. It is a normal phenomenon that films appear more and more quickly on streaming media.
He believes that if the epidemic situation in North America repeats next year, more and more films will seek to go online, which will certainly erode the living space of offline cinemas. The epidemic situation in China is well controlled, and the purchasing power of online payment is not as good as that in North America. Therefore, the living conditions of offline cinemas will be better than those overseas.
However, we must face up to the fact that under the epidemic situation, the competition among cinemas has intensified, and the exit of rear cinemas has accelerated.
Caixin securities research report pointed out that in recent years, China’s film box office market growth continued to slow down, but the screen has maintained rapid expansion. By the end of 2019, the number of national film screens is 69787, with a compound growth rate of 19.7% in four years, far exceeding the growth rate of 7.9% at the box office. The output of single screen has also dropped from 1.287 million yuan / block in 2015 to 919000 yuan / block in 2019.
In addition, since 2020, theaters have been closed for six months, losing important box office sources such as Spring Festival, Valentine’s day and summer vacation, while relatively rigid expenditures such as rent, equipment depreciation and labor aggravate the capital fracture of small and medium-sized theaters. Tianyancha data show that as of the end of May this year, more than 16000 film and television theater enterprises have been cancelled, among which the film and television and cinema enterprises with a registered capital between 1 million yuan and 5 million yuan are the most. It is estimated that 5% – 10% of the low efficiency movie theaters will be eliminated in the whole year.
On the other hand, the leading market share has been increasing. From the beginning of 2020 to the end of October, the market share of top 5 cinemas and top 5 cinemas has increased by 0.07% and 0.82% respectively compared with the end of 2019.
The integration signal of cinema terminal assets is on, and the risk of internal adjustment is cleared. According to the above research report, the leading company has strong financing ability and plans to continue to expand in order to maintain its market share. Since the beginning of the year, Shanghai film, Hengdian film and television, Jinyi film and television have set up merger and acquisition funds one after another to seek suitable merger and acquisition objects at the right time; Wanda film has opened its franchise franchise plan and launched a fixed increase plan to maintain the scale of its own cinema. “For a long time, the homogenization competition of Chinese cinema companies is serious, the franchise fee continues to decline, the industry concentration is relatively scattered, and the cinema is facing accelerated adjustment.”.
More reading from Securities Daily: National Film administration: in the first half of 2018, China’s total box office reached 32.03 billion yuan, with a year-on-year growth of nearly 18%. Lighthouse data: the cumulative box office of “eight hundred” exceeded 2.9 billion yuan, ranking among the top ten in Chinese film history. Art Consulting: in 2012, China’s box office reached 17.073 billion yuan Monthly average box office exceeds 1.4 billion yuan cat’s eye data: on August 2, 2020, China’s box office in a single day will break 50 million yuan for the first time, North America’s box office will be the worst in 22 years, and the global box office may lose more than 10 billion US dollars due to the epidemic. ComScore: in 2017, the global box office will reach 39.92 billion US dollars. Lighthouse Research Institute & poisonous eyes: it is estimated that the box office in 2020 will reach 20 billion yuan About 30% of last year’s cat’s eye: as of August 2019, the total box office of domestic films will exceed 40 billion yuan. Ali film: the box office of Chinese films will exceed 60 billion yuan in 2018. The 13th week from March 28 to April 3, 2016, the box office of Chinese films will exceed 750 million yuan. Ian Consulting: it is estimated that the box office revenue of Chinese films will exceed 16 billion yuan in 2016. CCFA: colloidal gold test kit and infrared detection kit for antibody against new coronavirus of top 100 Lepu medical products in 2019 Products such as thermometers have been supplied to dozens of countries
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