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The penetration rate of wearable devices in the United States will reach 21% in 2021 From eMarketer

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According to a new IDC report, 2020 is a milestone year for the popularity of wearable devices. In 2020, the global wearable device shipment volume reached 444.7 million units, a year-on-year increase of 28.4%. In the fourth quarter alone, the global wearable device shipment volume increased by 27.2% year-on-year, reaching 153.5 million units.

In the fourth quarter, apple accounted for the largest share of shipments, with 55.6 million units, accounting for 36.2% of the global wearable device market. In contrast, Xiaomi and Samsung, the closest competitors, are far behind apple, with market shares of 8.8% and 8.5% respectively in the fourth quarter. The main reason for Apple’s dominance is that its watch equipment shipments grew 45.6% year-on-year, while its audible equipment shipments grew 22% year-on-year.

According to rock health, 54% of American adults used digital wearable devices to track at least one health indicator last year, up from 44% the previous year. In addition, 46% of respondents used wearable devices for new purposes during the new crown pandemic, with the most popular being managing diagnosed health status (66%), fitness tracking (34%) and trying more physical exercise (32%).

According to NPD group’s latest forecast, sales of consumer technology products in the U.S. rose 17% year-on-year in December.

According to emarketer’s latest forecast for smart wearable users in the United States, by the end of 2021, 21% of the U.S. population will use wearable devices at least once a month, slightly higher than the expected 20.2% at the end of 2020. From this point of view, it is expected that the adoption of intelligent wearable devices will only have a moderate growth, and eventually reach a penetration rate of 22.8% by the end of 2024.

More reading: Data Interpretation: smart wearable device market emarketer: it is estimated that the number of adult wearable device users in the United States will reach 50.1 million in 2018. Salesforce: 8 / 10 of the U.S. enterprises believe that wearable devices will reshape the future of enterprises. CTA: survey shows that 3 / 4 of the U.S. Internet users plan to buy wearable devices in 2016 emarketer: nearly 40 million Americans use wearable devices in 2015 emarketer: pre Emarketer: the number of wearable devices is expected to reach 64 million in 2016 emarketer: the penetration rate of wearable devices among Internet users in Japan is only 3.0% CMB: the wearable devices most expected by consumers are basic, health and payment functions emarketer: the growth rate of wearable devices in the United States is expected to reach 58% emarketer: the shipment volume of smart watches in 2015 is expected to reach 2100-3 Aimedia research: China’s wearable device sales will reach $1.72 billion in 2015

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