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Global smartphone wholesale revenue will grow by 13% year on year in 2021 From Strategy Analytics

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According to the latest research of strategy analytics, global smartphone wholesale revenue will grow by 13% year on year in 2021, which is the highest revenue growth in six years. Despite the economic uncertainty and COVID-19’s decline in consumer confidence, the market will rebound in 2021, with the support of the iPhone 12 super cycle and global migration to 5G.

“Although global COVID-19 led to a 5% decline in mobile phone wholesale revenues in 2020, we expect 2021 mobile phone wholesale revenue to rebound strongly by 13% in 2021 and continue to grow in the next few years,” said Boris Metodiev, deputy director of Strategy Analytics. COVID-19’s related economic recovery after the global blockade, overdue replacement of old equipment, rising component prices and relocation to 5G will contribute to the growth of revenue in 2021.

Sui qian, senior director of strategy analytics, added: “we expect global smartphone sales to grow by 7% year-on-year to 1.4 billion units by 2021, and the global average wholesale price of smartphones (ASP) will increase by 6% to $294, which will drive smartphone wholesale revenue to exceed $400 billion. We expect that due to the super cycle of the iPhone 12, the super high end market (wholesale price of $600 and above) will perform particularly well, contributing nearly half of the wholesale revenue this year. “

“We expect China, the United States, India and Japan, the four largest countries, to account for 54% of global smartphone wholesale revenue by 2021,” said David Kerr, senior vice president of strategy analytics. In India and Brazil, the outbreak of cowid-19 has worsened, and there are still downside risks in terms of volume and value. Overall, however, we remain optimistic about replacement sales and new customers. ” More reading: strategy Analytics: Q2 global tablet market share in 2019 Analysis: the global smartphone shipment is expected to reach 1.38 billion in 2021 strategy analysis: the smartphone replacement cycle in Western Europe will be shortened to 33 months in 2025 Global smartphone shipment is expected to be 1.26 billion in 2020, down 11% year on year Analysis: Global 5g smartphone shipment will reach 19 million in 2019 strategy analysis: Global iPhone market share will reach 18.9% in Q4 in 2019

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