Intelligent mobile phone

New iPhone 12 sales account for 27% of total iPhone sales in the United States From CIRP

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The following is the New iPhone 12 sales account for 27% of total iPhone sales in the United States From CIRP recommended by recordtrend.com. And this article belongs to the classification: Intelligent mobile phone.

In the morning of January 6, Beijing time, CIRP, a market research company, released its latest analysis report, saying that since Apple released the iPhone 12 series, the new models have accounted for 76% of the total iPhone sales in the U.S. market. According to the report, among the four new models of iPhone 12 mini, iPhone 12, iPhone 12 pro and iPhone 12 Pro max, iPhone 12 is the best seller, accounting for 27% of the total iPhone sales.

Josh lowitz, partner and co-founder of CIRP, said: “various iPhone 12 models have gained a considerable share since the launch, but the results of the analysis are mixed, because the iPhone 12 Mini seems to have been submerged in other models. Apple has not only launched more new models than ever before, but also divided the new models into two pairs, so it is difficult to compare with the models released before. ” In addition, Apple also launched a new iPhone se last year, which makes its product lineup more complicated.

In the period after Apple released its iPhone 11 series in 2019, new models accounted for 69% of total iPhone sales. In contrast, four iPhone 12 models performed better, accounting for 76% of sales, but there was no obvious leader among these new models. The sales of iPhone 12, iPhone 12 pro and iPhone 12 Max were roughly the same. In 2019, iPhone 11 accounts for 39% of the total sales, while iPhone 11 pro and pro Max together account for only 30%.

Mike Levin, partner and co-founder of CIRP, added: “the new iPhone 12 Mini is likely to disappoint apple, which accounts for only 6% of total sales during the period. The model has most of the same features as other iPhone 12 models, but is smaller and costs $699. The model’s share is only slightly higher than the iPhone XR (currently priced at $499) launched in 2018, the iPhone 11 (currently priced at $599) launched one year ago, and the second-generation iPhone se (currently priced at $399) launched in April 2020. Compared with these three models, the iPhone 12 Mini is more expensive, so its appeal to users is limited. “

CIRP conducted a survey of 243 U.S. iPhone users who purchased new iPhones within four weeks (equivalent to three to six weeks after the launch of iPhone 12 and iPhone 12 Pro) after the launch of iPhone 12 Pro Max and iPhone 12 Mini on November 13, 2020.

According to the survey, only 10% of respondents plan to buy iPhone 12strategy in 2020 Analysis: the world’s best-selling mobile phone in the second half of 2020 is expected to be iPhone 12idc China: apple is expected to increase its market share in the price range above $600 CIRP: Apple’s iPhone se sales account for 19% of all iPhone sales in Q2 in 2020 DIGITIMES: it is expected that the shipment of iPhone 12 will reach 80 million by the end of 2020 CIRP: Android user loyalty in the United States is higher than that of IOS as high as 91% iPhone Data show that the iPhone 12 Pro Max is more popular than the iPhone 12 Mini. Tecnoblog: the world’s iPhone 12 is the most expensive in Brazil. CIRP: in Q2, 2017, Android phones in the United States account for 67% of the activation. CIRP: 35% of iPhone users in the United States have smart watches, twice as many as Android users. CIRP: in Q1, 2019, apple accounts for 36% of the smartphone market in the United States

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