Mobile Internetresearch report

2021 Q1 mobile Internet Industry Data Research Report From aurora

The following is the 2021 Q1 mobile Internet Industry Data Research Report From aurora recommended by And this article belongs to the classification: research report, Mobile Internet.

Aurora view:

In March, the number of mobile banking and fitness industry users increased the most, with the year-on-year increment of 170 million and 150 million respectively. E-government users ranked third in terms of year-on-year increment, reaching 140 million

Short video app stock competition, video Number suddenly rises. In terms of independent short video apps, the proportion and growth of industry duration are still ahead of other fields; The monthly activity of the industry is still growing, but the year-on-year change shows a downward trend. Relying on wechat ecology, the video number will help Tencent regain the user’s time by connecting public domain and private domain

The search demand of content users is enhanced, the search content ecology of each platform is expanded, and the stickiness of search users is gradually improved; The search platform needs to provide users with high-quality content and mobile ecological services

In the first quarter, the penetration rate and usage duration of audio content industry increased. Himalayas live more than 100 million in March, leading the industry absolutely

With the rapid growth of smart home industry, the penetration rate and year-on-year increment keep rising. Mau exceeded 120 million in March this year, with a year-on-year growth rate of 43.9%

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