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Beauty industry marketing report From From “she economy” to “Ta economy”“

The following is the Beauty industry marketing report From From “she economy” to “Ta economy”“ recommended by And this article belongs to the classification: Life data, User Research, research report.

Based on the marketing status of beauty industry celebrities, this paper analyzes the content attributes of the platform, the characteristics of advertisers and brand marketing methods, and deeply analyzes the marketing characteristics of “three eight” section, and forecasts the marketing trend of beauty industry in the future.

In 2021, the “38 tiktok” marketing campaign continued to increase last year, and the market size continued to rise. Advertisers gradually moved closer to the platform. This year, the number of jitter platforms has exceeded 50%, and the proportion of micro-blog, WeChat and Xiao Hong tiktok dropped.

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