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Consumer satisfaction evaluation report of 100 cities in 2020 From China Consumers’ Association

The following is the Consumer satisfaction evaluation report of 100 cities in 2020 From China Consumers’ Association recommended by And this article belongs to the classification: Consumer research, research report.

In recent years, the state has successively issued several opinions of the CPC Central Committee and the State Council on improving the consumption promotion system and mechanism to further stimulate the consumption potential of residents, the implementation plan for improving the consumption promotion system and mechanism (2018-2020), and the activity of creating assured consumption A series of policy initiatives, such as creating a safe and reassuring consumption environment, opinions of the general office of the State Council on accelerating the development of new consumption led by new formats and new models, have focused on creating a good market order, improving the construction of consumption environment, paying attention to the protection of consumers’ rights and interests, providing clear guidance and making major arrangements for expanding domestic demand and stimulating consumption growth.

In order to implement the working spirit of the 13th five year plan for market supervision of the State Council on “promoting nationwide activities to create assured consumption, improving the safety of consumption environment, the integrity of operators and the satisfaction of consumers”, and implement the requirements on establishing a normalized investigation and evaluation mechanism for the satisfaction of consumers, the China Consumers Association has carried out the investigation and evaluation of consumer satisfaction for three consecutive years since 2017 The consumer satisfaction evaluation, at the national level to guide the way of consumption environment construction and performance evaluation show. In 2017, 50 large and medium-sized cities were selected to carry out the evaluation, and a total of 27706 effective samples were collected for analysis, with a comprehensive score of 71.75; in 2018, a total of 70 cities were evaluated, with a total of 46824 effective samples collected, with a comprehensive score of 73.68. In 2019, 100 cities in China were evaluated, and 64754 effective samples were finally collected for analysis, with a comprehensive score of 77.02. If more than 70 points under the 100 point system is regarded as a good standard, the evaluation results for three consecutive years are all at a good level, but there is still much room for improvement.

2020 is the closing year of the 13th five year plan. It is also a milestone year for China to build a moderately prosperous society in an all-round way and achieve the first Centennial goal. In early 2020, novel coronavirus pneumonia had a great impact on China’s social economy, and had a profound impact on the daily life and consumption of residents. From the perspective of consumption, the impact of the consumption environment leads to the consumption compensation lower than expected, and the consumption demand, consumption decision-making and consumption confidence of consumers fluctuate.

In order to give full play to the effectiveness of consumer satisfaction evaluation, help improve consumer satisfaction and build a reassuring consumption environment, better serve the implementation of national policies and measures to promote consumption, and provide basis and reference for promoting high-quality economic development, China Consumers Association continued to carry out the 2020 consumer satisfaction evaluation in 100 large and medium-sized cities nationwide Work.

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