The following is the CpG industry growth leader in 2020 From Boston Consulting recommended by recordtrend.com. And this article belongs to the classification: original, Boston Consulting, research report, network marketing.
According to a recent study by the Boston Consulting Group, sales grew by 4.4% in 2019. The study also finds that private brands, small and ultra small companies are the driving forces of growth, while the market share of large companies continues to decline.
In 2020, the sales of CpG in the United States increased by 10.4% year-on-year, which is five times of the growth rate in 2019 (2.2%), and three times of the growth rate in 2015 and 2012 (3%). Sales increased by 6.4% year on year. It is worth mentioning that these figures do not include online revenue (except online ordering, in store pick-up and delivery). During the pandemic, CPG e-commerce grew rapidly.
Small and ultra small companies are the fastest growing in 2020, with an increase of 15.4% and 18.3% respectively. The market share of private brand, small and medium-sized manufacturers increased to 16% (0.2 percentage point), 8.8% (0.6 percentage point) and 12.6% (0.5 percentage point) respectively, while the revenue of large manufacturers increased the least (7.5 percentage point), and their market share decreased by 1.2 percentage points to 44.9%.
Big brands (sales over $6 billion) growth leader
3 Mondel ēz International
For Grupo Bimbo, bakery was the fastest growing category, with Thomas’s sales up $233 million and entenmann’s $153 million.
General Mills grew fastest in Pillsbury (+ 402 million US dollars). Oreo (+ 184 million US dollars) and chips ahoy (+ 105 million US dollars) of Mondel ē Z international grew the fastest.
Growth leader of medium-sized brands (US $1-6 billion in sales)
3、The Boston Beer Company
The other two medium-sized CpG companies in the top 15 in 2020 are land O’Lakes (8th) and Red Bull (13th).
Small brand growth leader (US $100-1 billion sales)
If you want to get the full report, you can contact us by leaving us the comment. If you think the information here might be helpful to others, please actively share it. If you want others to see your attitude towards this report, please actively comment and discuss it. Please stay tuned to us, we will keep updating as much as possible to record future development trends.
RecordTrend.com is a website that focuses on future technologies, markets and user trends. We are responsible for collecting the latest research data, authority data, industry research and analysis reports. We are committed to becoming a data and report sharing platform for professionals and decision makers. We look forward to working with you to record the development trends of today’s economy, technology, industrial chain and business model.Welcome to follow, comment and bookmark us, and hope to share the future with you, and look forward to your success with our help.