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Global entertainment and media outlook 2020-2024 From PWC

The following is the Global entertainment and media outlook 2020-2024 From PWC recommended by And this article belongs to the classification: PWC, research report, Network entertainment.

In 2020, the entertainment and media industry has experienced the historic impact of the new crown, overturning the long-standing business model, amplifying the existing trend and creating new opportunities. With the global economy shrinking for the first time since 2009, the $2.1 trillion entertainment and media industry is expected to shrink by 5.6% in 2020.

At the macroeconomic level, analysts have been debating which letter best describes the shape of the economic recovery: a V-shaped rapid rebound, a U-shaped slow recovery, or an L-shaped trajectory. But for the economy as a whole, especially for entertainment and media, the most appropriate recovery path may be K, that is, some industries rise while others fall. By 2024, the compound annual growth rate (CAGR) of the whole industry will be 2.8%. Some branch industries will achieve the expected growth of three years within one year and expand rapidly, while other branches will continue to decline.

To a large extent, Xinguan and its sequelae promote the development of the future, because in a world of expanding choices, consumers have more control over their media choices.

In just a few months, Xinguan has accelerated the continuous change of consumer behavior, triggering a series of digital subversions that may take several years. Agile consumers quickly adapt to the new environment, quickly build their own software and media environment, and pay for all their favorite music, videos and games. Through the combination of design and environment, people can watch more content at home and online. Those providers that have been able to meet the needs of customers have flourished, such as Ott video companies and multiplayer game providers.

In 2015, box office revenue was three times that of SVOD industry. In 2019, SVOD will catch up with the box office revenue, which is expected to increase significantly in the next five years. In 2024, SVOD will double the box office revenue. In 2019, the data consumption of smart phones will exceed that of fixed broadband for the first time; in 2024, the data consumption of mobile phones will be 50% higher than that of broadband.

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