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Insight of post-95 women and Prospect of media consumption trend From Kailuo China

The following is the Insight of post-95 women and Prospect of media consumption trend From Kailuo China recommended by And this article belongs to the classification: Consumer research, User Research, research report.

Kailuo China, a subsidiary of dentcom, released “insight and media consumption trend outlook for women after she kan-95”. Through the analysis of specific user data of microblog, Zhihu, xiaohongshu, wechat and other social platforms with digital tools and technical means, combined with first-hand visit and desktop research, the report comprehensively explored the mother group with 0-36 month old baby. From the perspective of consumer behavior, we can further look at what she thinks about in the report. So as to help the brand make a better judgment of the future content investment direction.

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