The following is the Liquor brand Q1 Industry Research Report in 2021 From Fruit set data recommended by recordtrend.com. And this article belongs to the classification: research report, Industry information.
With the improvement of logistics, warehousing and other supporting facilities, the development mode of wine industry combined with new retail becomes more and more clear. Compared with the traditional wine retail mode and wine e-commerce mode, the new retail of wine emphasizes more on channel coordination and focuses on the purchasing experience of wine consumers. From single channel to Omni channel collaboration, new ways such as store purchase, APP purchase and live broadcast purchase have poured into the wine industry. The change of retail mode affects the market scale. In 2020, the new retail market scale of liquor is about 116.75 billion yuan, and it is estimated that the market scale will reach 136.31 billion yuan in 2021.
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