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The following is the Research Report on portraits and behaviors of 2020 digital franchise investors From TMI&CCFA recommended by recordtrend.com. And this article belongs to the classification: User Research, research report, network marketing.
In recent years, under the promotion of the national “entrepreneurship and innovation” policy, a large number of college students and migrant workers have returned from high-speed cities to their hometown for employment and entrepreneurship. In the post epidemic era, the government has been supporting small and medium-sized enterprises with policy “combination fist”. With the support of domestic demand and policy support, franchise has become a potential track of great concern.
To this end, China Chain Management Association, together with Tencent marketing insight (TMI), jointly released the “Research Report on the portrait and behavior of digital franchise investors (2020)” (hereinafter referred to as the “report”) to respond to the “entrepreneurship and innovation” policy of small and micro enterprises, and accelerate the vigorous development of franchise industry with digital marketing means.
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