The following is the Three ways of covid-19 changing insurance industry From accenture recommended by recordtrend.com. And this article belongs to the classification: original, research report, financial technology.
A new report from Accenture shows that because the pandemic has made more consumers shop online, three-quarters of consumers (76%) welcome insurance companies to help them deal with cyber security threats.
Based on a survey of more than 47000 consumers around the world, the report aims to understand how consumers’ experience and expectations of insurance products and services during the pandemic can promote their permanent development.
Consumers spend more time online, and the pandemic increases the risk of cyber attacks and fraud. This drives consumers to go beyond traditional identity theft solutions and turn to insurance companies to meet their personal network security needs, although traditionally online insurance is mainly used as a commercial product. At the same time, the survey found that consumers are also worried about identity and personal data protection. One in five consumers (20%) said they were worried that their data would be stolen if they shared it with insurance providers.
Because of the destruction of the traditional work and life style by covid-19, consumers put forward new requirements for insurance companies. More than half (56%) of respondents who work from home hope to communicate with insurance companies more and more frequently in the future. As housing has now become the top priority of their work and life, more than half (53%) of the respondents said they would be interested in housing cyber security insurance because the insurance premium is related to the use of the latest virus protection software.
As more and more people work remotely, insurance companies must protect their customers’ homes, not only their tangible assets, but also their digital assets. Insurance companies should play an active role in helping to prevent cyber threats.
The pandemic and the resulting financial impact have changed consumers’ priorities in deciding whether to stay with insurance companies. Two years ago, consumers put their top priority on customer service, including solving problems quickly and effectively. However, consumers now regard “value for money” as the main reason for staying with insurance companies.
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