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Amazon’s share of ring will double in 2020 From Strategy Analytics

The following is the Amazon’s share of ring will double in 2020 From Strategy Analytics recommended by And this article belongs to the classification: Strategy Analytics, Smart home.

According to the Research Report “global market share of smart home surveillance cameras – April 2021” recently released by strategic analytics, ring of Amazon (AMZN. US) doubled its market share in 2020 by virtue of its brand strength and expanded camera product portfolio, surpassing Arlo and wyze, and established its position as the world’s largest smart home security camera brand for the first time.

By the end of 2020, ring, Arlo, wyze, Google nest and are the top five home security camera brands in the world, according to the strategic analytics report. In total, the five companies shipped more than 12 million cameras, accounting for 30% of the 42.5 million global surveillance camera shipments estimated by strategic analytics in 2020. The report evaluates the consumer market for smart home safety cameras, excluding visual doorbells and professional surveillance systems. Second tier companies D-Link, eufy, ezviz, KASA and resideo also entered the top 10. Third tier companies ADT, simplisafe and vivint show how the U.S. interactive security market can shape global consumer market share of smart home surveillance cameras.

Until 2019, big consumer brands like Arlo and nest, as well as American interactive security companies ADT and vivint, will be among the top five in the home security camera market. However, the popularity of video surveillance as a self-monitoring, subscription free service and low price but full-featured products provided by some smaller camera brands has changed the global surveillance camera market pattern.

“In 2020, ring will not focus on developing market making devices, but will actively expand its camera portfolio,” said Jack narcotta, senior industry analyst at strategy analytics smart home strategy consulting services. Millions of loyal ring video doorbell users say they are considering buying indoor / outdoor surveillance cameras. By 2020, ring has expanded its camera portfolio, focusing on outdoor cameras with surveillance spotlights and indoor cameras. Ring’s brand advantage in visual doorbell has a huge positive impact on its camera business. “

“Ring’s move has had a ripple effect on the other largest retail camera brands, especially Arlo, whose camera shipments are down year-on-year in 2020, while its main competitors ring, nest and wyze are all growing,” added bill ablondi, director of strategic consulting services for smart home at strategy analytics. In the interactive security market, many providers pay more attention to video surveillance function as the cornerstone of consumer value proposition., ADT and vivint are good at taking advantage of the video security needs of their millions of existing subscribers, while and vivint are good at increasing the camera rate of new subscribers. ” Read more: strategy Analytics: the market size of smart home surveillance cameras will exceed US $9.7 billion in 2023 strategy Analytics: Q2 global Tablet PC shipment market share in 2019 strategy Analytics: Amazon Alexa dominates the global smart home sound box market with 88% market share in Q4 2016 strategy Analytics: Amazon leads Google strategy an in the smart video doorbell Market 54% of American households have at least one smart home device strategy Analytics: the global smart home market will exceed US $100 billion in 2019 Sales volume of 16.9 million strategic Analytics: in Q1 of 2018, the total global shipment of smart speakers was 9.2 million strategic Analytics: in Q1 of 2018, Amazon’s global share of smart speakers fell below 50% strategic Analytics: in Q4 of 2017, the global sales volume of smart speakers reached 18 million strategic Analytics: in Q3 of 2017, Amazon and Google’s total shipment accounted for 92% of the global market share Strategy Analytics: in 2016, the global shipment of Wi Fi based wireless speakers reached 14 million

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