Market strategy around 5g FWA in 2022 From Omdia

The following is the Market strategy around 5g FWA in 2022 From Omdia recommended by recordtrend.com. And this article belongs to the classification: 5g industry.

The market demand for high-speed broadband connections continues to grow. Since the outbreak of the epidemic, the trend of working and learning at home has risen. The fact that consumers frequently use video calls and Ultra HD / 4K + video streaming and other applications has put forward further requirements for available bandwidth. To meet this demand, most markets are deploying all fiber networks (ftth/b), but fiber deployment is slow and costly. Similarly, 5g networks are also proliferating, but many “killer” use cases are still not so convincing. Operators have been looking for ways to meet the needs of consumers, while trying to reduce operating costs.

Fixed wireless access (FWA) technology builds a bridge between fixed networks and cellular networks, providing converged operators with a low-cost option to expand broadband coverage, while allowing pure mobile operators to provide fixed and bundled products. Our report studies the value proposition of FWA and analyzes various market strategies, aiming to let readers understand this exciting technology in the 5g era.

Omdia view

• FWA technology is maturing. Omdia predicts that FWA users will double in the next five years and reach 80million by 2026. More than one third of them are 5g users.

• with the support of 5g, FWA will become a real alternative to traditional broadband technology. With 5g network, operators can provide over 100Mbps speed and low delay through FWA, providing a feasible alternative for DSL and cable connection.

• FWA users are expected to grow significantly. Although FWA currently accounts for only 3% of global broadband users, omdia expects this proportion to double to 6% in the next five years. The compound annual growth rate (CAGR) of FWA users is expected to reach 17% in the next five years; In contrast, the CAGR of ftth/b users is only 6%.

• operators pay more and more attention to FWA. The growth forecast of omdia is based on the strategic update of operators to a certain extent; These updates show that many operators have begun to use FWA as an alternative to traditional broadband connections in both developed and developing markets.

• FWA can replace all fiber at a lower cost. The deployment speed of FWA is much faster than that of optical fiber, but the cost is only a small part of that of optical fiber. It is also an attractive choice for mobile operators who want to enter the broadband market.

• promote networking in rural and remote areas. FWA is also very suitable for providing connection solutions in rural areas where fixed broadband is not cost-effective to help operators achieve their connection goals.

Suggestions for telecom operators

• FWA is now a true competitor to fixed connection technology. The emergence of 5g has transformed FWA’s positioning from playing the role of complementary products (for underserved regions) to a real competitor of fixed connection technology (xDSL /cable / even optical fiber).

• never adopt a one size fits all approach. Operators must adjust their strategies according to a series of factors, such as deployment cost, ARPU, data demand and competitive situation. These strategies must maintain sufficient flexibility and adaptability.

• FWA helps expand broadband coverage. FWA is suitable for rural areas, remote areas and suburbs without optical fiber or other high-speed connection options. However, the differences between various services must be transparent in order to avoid confusion among consumers.

• it can support the expansion strategy of mobile operators. FWA provides a cost-effective way to help mobile operators and new game breakers enter the fixed broadband market. However, they must consider such factors as demand, ARPU and competitive situation.

• manage spectrum resources. Operators should analyze the impact of FWA on the network and ensure that sufficient spectrum is allocated to FWA services.

• FWA and Internet of things (IOT). 5g FWA incorporates a large number of 5g technical standards and capabilities in terms of speed, safety and reliability. This means that it may be applicable to a series of enterprise solutions, such as private network, advanced telemedicine, autonomous vehicle and so on.

From: omdia

Read more: omdia: progress of 5g major markets in the first quarter of 2022 Intel: analysis of typical 5g applications (with download) PwC: impact of 5g on the global economy IOT think tank: 2021 5g+ industrial Internet development assessment white paper (with download) China Mobile: 2020 5g new smart city white paper (with download) KPMG: value opportunities for 5g edge computing (with download) Opensignal: June 2020 U.S. 5g user experience report priceonomics: 5g network speed is 200 times higher than 4G strategy Analytics: Apple will win the top spot of 5g smart phones in 2020 Accenture: the survey shows that global enterprise executives generally underestimate 5g potential, “5g TV” brand leads the growth of TV shipments (Part 1) ABI research: it is estimated that 5g services will bring $247 billion in revenue to mobile broadband operators in 2025 omdia: South Korea has the world’s most mature 5g network omdia: the impact of the COVID-19 on the private network market 2021 trend observation: private network

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