It is estimated that in 2021, nearly 900 publishers around the world will have revenue of more than $1 million in app store and Google play From Sensor Tower

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While the revenue of more than eight mobile games exceeded US $1 billion this year, the latest data of sensor tower store intelligence shows that the revenue of nearly 1000 application publishers exceeded US $1 million for the first time this year. In the latest report of sensor tower, it is estimated that in 2021, the revenue of more than 900 publishers in the world on Apple App store and Google play store will exceed US $1 million, an increase of nearly 91% over the total of 475 in 2016.
Among them, the number of IOS publishers with a revenue of more than $1 million reached 581, an increase of 87% over 310 in 2016. The number of Google play stores with revenue exceeding $1 million for the first time reached 325, an increase of 97% over 165 in 2016, 6 percentage points higher than the performance of app store in this regard.
Although consumer spending continues to grow positively, the number of issuers exceeding the $1 million net revenue milestone for the first time this year is expected to decline year-on-year in 2021. This may be due to the continued normalization of consumer behavior in the case of a large increase in new application downloads in 2020. According to our installation estimates, consumers tried fewer new applications this year than last year. Last year, at the peak of the covid-19 pandemic, the adoption rate was pushed to an amazing level.
In 2020, the annual net income of 636 publishers in the app store reached or exceeded US $1 million for the first time, which will decrease by nearly 9% in 2021. Last year, 367 publishers of Google play crossed this milestone, and this year’s total is 11% lower than this figure. It is estimated that in 2021, there will be slightly more than 900 publishers worldwide with more than $1 million on app store and Google play.
Although in history, more publishers get the first net income of $1 million or more on the app store every year, the gap between Apple’s market and Google play is narrowing. The gap between the two peaked in 2017. At that time, the number of publishers generated by the app store was 2.7 times that of Google play, and the publishers generating more than $1 million for the first time this year will be about 1.8 times more than that of Google.
This trend reflects the improvement of consumers’ overall consumption speed on Google platform; In 2021, consumers are expected to spend $47.9 billion on Google play, a year-on-year increase of 23.5%. This is nearly 6 percentage points higher than the 17.7% growth expected by Apple store this year, because consumer spending on IOS is estimated to reach $85.1 billion.
Read more from cnBeta: distimo: the proportion of app store revenue fell in 2013, and Google play grew rapidly. Sensor tower: in the first half of 2020, global users spent $50.1 billion on app store and Google play, up 23% year-on-year. Sensor tower: in September 2021, the net revenue of app store increased by 16.1% year-on-year. Sensor tower: American Google play users spent 33% less than app store users. Sensor tower: Top 1% Publishers attracted 80% of applications to install sensor tower: in 2016, American Android users spent an average of $30 on the play store. Sensor tower: in 2018, Q3 Apple App Store revenue reached $12 billion. App Annie: Google play’s Q1 revenue increased by 90% in 2013. Sensor tower: Q3 Global application revenue report in 2018 sensor tower: in 2017, global mobile application revenue was nearly $60 billion, and games accounted for 82% of sensor Tower: ranking of Chinese mobile game publishers in September 2021 Annie, the mobile game app with the highest revenue in the world: the download volume of Google play in Q1 2014 was 45% higher than that of the app store. Sensor tower: the revenue of the app store at Christmas 2019 was $193 million. Sensor tower: the average capacity of the top ten apps in the app store was four times that of five years ago. Sensor tower: the revenue of Q3 China mobile game in the top 100 of the US list in 2019 increased by 127% year-on-year
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