In August 2021, the inventory warning index of auto dealers was 51.7% From China Automobile Circulation Association
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On August 31, 2021, the latest issue of “vehicle inventory alert index survey of China automobile dealers” via (vehicle inventory alert index) released by China Automobile Circulation Association showed that the inventory alert index of automobile dealers in August 2021 was 51.7%, a year-on-year decrease of 1.1 percentage points and a month on month decrease of 0.6 percentage points. The inventory alert index was close to the boom and bust line, It is still in the recession range.
August is in the transition stage of the off peak season, benefiting from favorable factors such as the opening season and the approaching holidays, releasing some market demand. However, due to the manufacturer’s high temperature holidays, rainstorms, epidemic and other factors, which affect consumers to buy cars in stores, the impact of superimposed chip shortage is further apparent. The market broke the market law of previous years in August, and the performance is lower than that in July. Malaysia’s epidemic situation, tight automotive semiconductor supply chain, chip shortage and other adverse factors led to the imbalance between supply and demand, and the contradiction of structural shortage in the auto market further appeared.
At present, dealers adjust their marketing strategies to prepare for the “golden nine silver ten” sales season. They need to ensure the depth of inventory and adopt guaranteed sales to stabilize the market. Consumers’ enthusiasm for purchase decreased, car sales decreased, and dealers’ profits declined.
From the sub index: the survey shows that the market demand and average daily sales index rebounded in August, and the inventory, employees and operation index decreased.
From the regional index, the survey shows that in August, the national total index was 51.7%, the North index was 58.2%, the East index was 49.7%, the West index was 53.6%, and the South index was 47.4%. Affected by the rainstorm and epidemic situation, the sales volume in some provinces decreased significantly, and the inventory increased.
From the sub brand type index: from the sub brand type, the import & luxury brand index, mainstream joint venture brand index and independent brand index decreased month on month in August. The shortage of chips has a great impact on the supply of luxury and joint venture brands, and the inventory early warning index of imported luxury brands has entered below the boom and bust line.
The auto market will enter the peak season in September, and the market demand affected by the epidemic and rainstorm will be delayed. In the short term, the shortage of chips is difficult to alleviate, and the shortage of popular car sources is common, so the later market needs to be treated with caution. It is estimated that the sales volume in August is about 1.5 million vehicles, down 10% month on month compared with July. It is unknown whether the “golden nine silver ten” peak season can come as promised.
China Automobile Circulation Association suggests that dealers should rationally estimate the actual market demand according to the actual situation and reasonably control the inventory level, so as to prevent excessive inventory pressure from leading to business risks. At the same time, do not relax the epidemic protection, and continue to implement the epidemic prevention and control measures. More reading: China Automobile Circulation Association: the inventory early warning index of automobile dealers in April 2020 was 56.8%. China Automobile Circulation Association: the inventory early warning index of Chinese automobile dealers in October 2020 was 54.1%. China Automobile Circulation Association: the inventory early warning index of Chinese automobile dealers in May 2021 was 52.9%. China Automobile Circulation Association: the inventory early warning index of Chinese automobile dealers in May 2021 China Automobile Circulation Association: the inventory early warning index of automobile dealers in November 2020 was 60.5%; China Automobile Circulation Association: the inventory early warning index of Chinese automobile dealers in December 2019 was 59.0%; China Automobile Circulation Association: the inventory early warning index of automobile dealers in February 2021 was 52.2%; China automobile circulation Association: the inventory early warning index of Chinese automobile dealers in November 2019 was 62.5% China Automobile Circulation Association: the inventory early warning index of China’s automobile dealers in June 2021 was 56.1%. China Automobile Circulation Association: the inventory early warning index of China’s automobile dealers in June 2020 was 56.8%. China Automobile Circulation Association: the inventory early warning index of China’s automobile dealers in August 2020 was 52.8%. China Automobile Circulation Association: the inventory early warning index of China’s automobile dealers in August 2019 Circulation Association: the inventory early warning index of Chinese auto dealers in September 2019 was 58.6%. China Auto Circulation Association: inventory early warning index of Chinese auto dealers in June 2019. China Auto Circulation Association: inventory early warning index of Chinese auto dealers in May 2020
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