Brokerage ReportSAAS

E-commerce SaaS in-depth comparison report – Weimeng vs youzan From Founder Securities

The following is the E-commerce SaaS in-depth comparison report – Weimeng vs youzan From Founder Securities recommended by recordtrend.com. And this article belongs to the classification: SAAS, Brokerage Report.

E-commerce profit = traffic * conversion rate * customer unit price * profit rate. Online shopping is becoming more and more popular and the competition has entered a white hot stage. The cost of obtaining customers from public traffic is increasing. The dividend period of Internet traffic is coming to an end, and the era of private traffic is coming; At the same time, the demand for digitization of offline stores is urgent. The epidemic situation catalyzes the online consumption scene. Businesses transform the social e-commerce model, accelerate the layout of small programs, and occupy a place in the private domain traffic. Weimeng and youzan provide a third-party technology platform by cutting into the SaaS platform to help enterprises without e-commerce niche provide daily marketing and operation solutions. With decentralized market and non standardized demand, youzan and Weimeng have gone out of different styles at the same track. This report seeks to address the following issues:

Core: what is the essence of the trend of social e-commerce?

Development: what are the similarities and differences between the core development logic of youzan and Weimeng?

Opportunities and challenges: depending on different business models, what are the respective industry positions and advantages of youzan and Weimeng?

Space: where is the ceiling of SaaS track of retail e-commerce?

1. Weimeng and youzan are software service providers that provide third-party services for businesses based on applet platforms.

2. There is an urgent demand for online offline stores. The retail industry is undergoing a transformation from “traditional retail” to “smart retail”. It is expected that the online penetration rate will reach 36% in 2022.

3. SaaS has broad prospects. The industry is characterized by sustained strong growth, good cash flow and leading R & D. the key elements are lifelong value, customer acquisition cost and customer retention ratio.

4. The revenue of e-commerce SaaS service providers is mainly composed of SaaS subscription fees and value-added services. While developing the same vertical SaaS field, Weimeng and youzan have differentiated into different development paths.

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