In Q2 of 2021, the global shipment of smart phones was 299 million, with a year-on-year increase of 6.9% From Omdia

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According to the latest pre survey results released by omdia, 299 million smartphones were shipped in the second quarter of 2021, an increase of 6.9% year-on-year compared with 279.7 million in the second quarter of last year. In the first half of 2021, 651.8 million smartphones were shipped worldwide, up 17.4% from 555.4 million in the same period last year. Among them, Xiaomi (01810) ranked second in the world for the first time in terms of shipments in the second quarter and the first half of this year.
It is reported that Xiaomi shipped 49.9 million units in the second quarter, second only to Samsung’s 57.3 million units. In the first half of this year, Xiaomi’s shipment reached 99.4 million units, second only to Samsung’s 133.3 million units. The era of Huawei as a key player in the smartphone market is over.
Top 10 Manufacturers
Quarterly shipment results (thousand. Units)*Source: Omdia
Samsung topped the list, with a shipment of 57.3 million units, a year-on-year increase of 5.6%, compared with 54.3 million units in the same period last year. The decline in shipments in the second quarter was mainly due to the limited supply of key components and the spread of the variant covid-19 delta strain in Samsung’s production bases in India and Vietnam, resulting in the reduction of production facility operations.
Xiaomi ranked second in the second quarter of this year, with a shipment of 49.9 million units, a year-on-year increase of 72.9%. Due to the spread of covid-19 delta mutant strain in India in the second quarter, Xiaomi’s smartphone production also decreased. However, compared with Samsung, the decline in shipments is relatively small. This quarter did not see the expected decline in Xiaomi shipments month on month, but increased slightly by less than one percentage point. The significant growth of Xiaomi’s sales in international markets outside the Asia Pacific is the main reason for its increase in shipments.
Apple (AAPL. US) ranked third in the world, with a year-on-year increase of 7.5%, thanks to the recovery of demand in developed markets and the increase of demand for high-end smartphones in emerging markets.
Oppo and vivo The ranking reversed again in the second quarter. Oppo shipped 32.5 million units, slightly higher than vivo’s 31.6 million units. Compared with last year, oppo increased by 44.7% and vivo increased by 33.5% year-on-year.
Realme’s shipment in the second quarter increased by 174.5% to 11.4 million units, higher than 4.2 million units in the same period last year, again ranking sixth in the world, but remained flat quarter on quarter. Realme, like Xiaomi and glory, is one of the few smartphone brands that achieved year-on-year growth in the second quarter.
Huawei’s shipments continued to decline, with 9.8 million units shipped in the second quarter of this year, a year-on-year decrease of 74.6% and a month on month decrease of 33.3%.
Motorola’s shipments increased by 42.8% year-on-year, from 7.4 million units in the second quarter of last year to 10.6 million units this year. However, Motorola’s shipments fell 33.3% month on month.
The shipments of Tecno, the smartphone brand of voice company, increased by 35.7% year-on-year, from 5.3 million in the second quarter of last year to 7.1 million in this quarter.
Glory ranked 10th in smartphone shipments, with 6.7 million units shipped in the quarter, an increase of 86.1% over the first quarter. Glory officially calculated and shipped independently from the first quarter of 2021. With the gradual recovery of supply chain resources and the orderly release of products, glory’s market share is gradually recovering.
Market performance in the first half of 2021
The shipment ranking in the second quarter also largely reflects the situation in the first half of the year.
First half of year shipment results (Mil. Units)(Source: Omdia)
Samsung shipped 133 million units in the first half of the year, higher than 113 million units in the first half of 2020.
With its stable performance in the first two quarters of this year, Xiaomi has locked in the second place in the world, with a total shipment of 99.4 million units in the first half of this year. Apple ranked third with 95.398 million units, a year-on-year increase of 24.9%.
In the first half of this year, Huawei still maintained the sixth place in the world with a shipment of 24.5 million units. However, due to well-known reasons, it still decreased significantly by 66.9% compared with the same period last year.
Motorola and realme ranked seventh and eighth respectively with a small gap, with shipments of 23.2 million units and 22.8 million units in the first half of this year.
In the first half of this year, the company continued the growth momentum of last year. Itel, another sub brand of the company, replaced LG and ranked 10th in the world. Tecno and itel, two sub brands of the company, ranked ninth and tenth in the world’s smartphone shipments in the first half of the year respectively. If calculated by the overall shipments of the transmission company, it should be the sixth largest smartphone company in the world.
Jusy Hong, market research director of omdia mobile device, said: “although the global smartphone was affected by the spread of new crown delta mutant strain and component shortage in the first half of the year, the shipment volume still increased year-on-year in the second quarter. However, due to the continuous shortage of supply and reduced demand, it is expected that the shipment volume in the third quarter will turn to negative growth compared with the previous year. “
More reading from Zhitong Finance: IDC: in 2016, the global smartphone shipment reached 1.45 billion, with a year-on-year increase of only 0.6%. Strategy Analytics: in Q2 of 2021, the global smartphone shipment increased by 11% year-on-year, Reach 314.2 million units Gartner: in 2017, the global smartphone sales in Q2 totaled 366.2 million units, with a year-on-year increase of 6.7% omdia: in 2020, the global smartphone shipments in Q2 totaled 294.7 million units, with a year-on-year decrease of 20.4% omdia: in the first half of 2020, the global smartphone sales ranked first, with 37.7 million units of iPhone 11, ranking first DIGITIMES: it is expected that the global smartphone sales will drop to 1.15 billion units in 2020, with a year-on-year decrease of 15% Gartner: 2021 In Q1, global smartphone sales increased by 26%. Counterpoint: Huawei ranked third in the global smartphone shipment ranking in 2017 with a 10% share. Canaccord genuity: in 2012, China’s smartphone sales will exceed 150 million. Strategy Analytics: it is expected that the global smartphone shipment will reach 1.38 billion in 2021. Tencent: in 2014, the global smartphone market sales forecast ranks far behind China and India Far ahead of Gartner: Global smartphone sales in Q2 2015 were 329 million, Android and iPhone accounted for 96.8%. Omdia: Global smartphone shipments in Q4 2020 reached 381.1 million, with a year-on-year increase of 4.7%. In 2012, smartphone sales in the United States increased to 123 million. DCCI: data trend analysis report of China’s mobile Internet market in 2010
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