Smartphone OEMs are turning to higher camera resolution and fewer camera configurations to cope with the continued shortage of semiconductors From Omdia

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As the continuous supply chain shortage continues to affect the industry, the latest smartphone model market tracking of omdia, a research institution, found that the shipment of three camera smartphones increased to the same level as that of four camera smartphones in the third quarter of 2021. Omdia analysts further pointed out that in the third quarter of this year, the share of smartphones with single camera in global smartphone shipments fell to 8%; Compared with 14% in the third quarter of 2020 a year ago, it decreased by 6 percentage points.

“Even in low-cost smartphones below $150, the adoption of multiple cameras continues to expand,” said jusy Hong, senior research manager for mobile devices at omdia.

The camera function of smart phones is the most important function for manufacturers and consumers. Due to the stable development of multi camera trend in smart phones, mobile phones with a single lens have begun to feel the pressure. Over the years, multi lens has developed from single lens to double lens, double lens to three lens, and three lens to four lens. In the third quarter of 2020, four cameras experienced rapid growth, accounting for the largest share of total shipments.

However, according to the data reported by omdia smartphone model market tracking, due to some external factors, the share of four cameras decreased in the second quarter of 2021, and three cameras accounted for the largest share. At the same time, the share of dual cameras that have been decreasing in 2021 is also picking up.

Jusy said: “The reversal of this trend is due to OEM manufacturers reducing the number of lenses to reduce the camera related costs caused by the continuous shortage of major semiconductor components. Low end smartphones use low-resolution lens combinations, because marketing multiple cameras is more important than improving camera function and image quality. At this point, OEM manufacturers are bucking the trend and replacing the cameras of mid-range models The number was reduced from four to three “.

On the contrary, the use of high-resolution camera lenses is steadily increasing. OEMs are using high-resolution lenses to improve image quality, rather than adding lenses with problematic features. The most used resolution in the third quarter was 48mpx, accounting for 25% of the total shipments. This is an increase of one percentage point over the same period last year. On the other hand, the share of 13mpx resolution lens accounted for 28% in the third quarter of 2020 and decreased to 22% this year. Meanwhile, the shares of 64mpx and 108mpx were 19% and 5% respectively, an increase of 7% and 3% compared with the same period last year.

In addition to the pressure of component price, the progress of artificial intelligence and computational photography enables OEM manufacturers to select their preferred camera settings according to the target price range and function settings. Previously, a certain type of lens was needed to achieve a certain function, but in some cases, additional lenses can be cancelled because the camera software can achieve the same results – which provides new flexibility for OEM manufacturers.

“In order to meet consumers’ high expectations for Smartphone camera performance, we can see that the current trend is turning into competition for performance improvement rather than the number of cameras. Especially in the mid-range market, the competition for as many cameras as possible seems to be over,” jusy concluded.

From: omdia

More reading: comScore: global mobile terminal market report in November 2011 omdia: in June 2020, 13 panel manufacturers shipped 153 million smart phone panels, with a year-on-year increase of 11%. Omdia: it is expected that the global shipment of smart phone display panels will reach 1.4 billion in 2020, with a year-on-year decrease of 10%. Omdia: it is expected that the shipment of Samsung display smart phone OLED panels will reach 460 million in 2021. Omdia: in the first quarter of 2021 62.1 million LTPS LCDs were shipped to China’s major smartphone manufacturer omdia: in the second quarter of 2020, the global smartphone shipment was 279.7 million, a year-on-year decrease of 15.7%. Omdia: in 2020, the global smartphone shipment in Q4 reached 381.1 million, a year-on-year increase of 4.7%. Omdia: in 2020, AMOLED accounted for 29% of the total smartphone display screen shipment. Omdia: in the first quarter of 2021, the global smartphone shipment reached 3.53% Million units, with a year-on-year increase of 28.1% omdia: in the third quarter of 2020, the shipment of smart phone display reached 422 million units. Omdia: in the first half of 2020, the global sales of smart phones ranked first, with 37.7 million units of iPhone 11, ranking first. Omdia: in 2021, the global shipment of smart phones in Q2 reached 299 million units, with a year-on-year increase of 6.9% omdia: Q in 2020 2. The global shipment of smart phones is 294.7 million, with a year-on-year decrease of 20.4%. Omdia: it is estimated that the annual shipment of smart phone display panels will be 1.444 billion in 2020

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