The sales volume of Xiaomi 12 Series in the first month of listing was nearly 60% lower than that of 11 series From Counterpoint

The following is the The sales volume of Xiaomi 12 Series in the first month of listing was nearly 60% lower than that of 11 series From Counterpoint recommended by recordtrend.com. And this article belongs to the classification: Android, Intelligent mobile phone.

Counterpoint, a research organization, released a report entitled “China’s smartphone OEM manufacturers may need more efforts to be high-end”. The report points out that in 2021, the market share of Android smartphones with a price of more than US $600 (about 3800 yuan) in China shrank to 36.5% from 44.6% in 2020, which shows that Chinese OEMs have not succeeded in seizing the high-end market space vacated by Huawei.

Market share of IOS and android with wholesale price range > US $600 in China in 2020 and 2021

Brand manufacturers have not given up and continue to target the high-end market with new strategies such as “double high-end”. For example, Xiaomi’s mi12 and mi12 Pro Series will launch Xiaomi 12 ultra respectively in the near future. Honor launched Magic V and Magic 4 series, and oppo brought oppo find n and oppo find X5.

Although it can be predicted that Android smartphones will regain some market share from IOS this year, such achievements will not be easy. Taking Xiaomi as an example, the sales volume of mi12 in the first month after listing decreased by nearly 60% compared with that of the previous generation mi11 in the first month.

(Note: Xiaomi 12 and Xiaomi 12 Pro are on sale on December 31, 2021; Xiaomi 11 is on sale on January 1, 2021; Xiaomi 11 Pro is on sale on April 2, 2021.)

More reading from Sohu it: Sano: in February 2017, the share of online sales of Xiaomi mobile phones was 23%, and the annual sales of Xiaomi mobile phones in 2014 was illustrated by Lei Jun: it is expected that the sales of Xiaomi mobile phones will reach 100 million units in 2015. In depth interpretation: how many sales of Xiaomi in the end Gartner: the total sales of global mobile phones in Q1 2021 was 378 million, with a year-on-year increase of 12.6% canalys: the global smartphone shipments in Q2 2021 increased by 12%. The sales data of Xiaomi in the first half of 2014 revealed counterpo Int: Q2 global smartphone shipments reached 329 million in 2021, with a year-on-year increase of 19%. Xiaomi: Q2 global smartphone shipments reached 23.16 million in 2017, with a month on month increase of 70%. Omdia: smartphone OEMs are turning to higher camera resolution and fewer camera configurations, To cope with the continuous shortage of semiconductors, canalys: in 2018, the market share of Xiaomi mobile phones in India reached 18.3%. Canalys: in 2021, the shipment volume of Xiaomi smart phones in Q2 surpassed apple to become the second counter point in the world. In 2021, the sales volume of 618 Apple iPhones in China increased by 16%. IDC: in 2017, the shipment volume of Q3 Xiaomi mobile phones in India reached 9.2 million, becoming the largest smartphone brand in India. Canalys: in 2021, the shipment volume of Q3 smart phones in India was 47.5 million, down 5% year-on-year

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