2021 China Digital Finance Survey Report From CFCA

The following is the 2021 China Digital Finance Survey Report From CFCA recommended by recordtrend.com. And this article belongs to the classification: research report, financial technology.
According to the survey data in 2021, the proportion of users in various channels of retail e-banking has a strong growth momentum, and users’ awareness of its security and quickness has improved. With the continuous expansion and optimization of e-banking business and services, e-banking has become an indispensable part of financial services.
With the improvement of the penetration rate of mobile banking, the number of domestic mobile banking users has increased rapidly, from 670 million in 2014 to 2.09 billion in 2019. The survey data also shows that since 2015, mobile banking has maintained a double-digit growth rate for six consecutive years, and has increasingly become the main output product of financial technology front-end and the main focus of digital transformation.
The report shows that mobile banking has maintained a double-digit growth rate, and the growth rate of personal online banking users has slowed down. “The use of online banking is gradually marginalized, and the growth rate of user proportion slows down. In 2021, the user penetration rate of personal online banking is 63%, with a growth rate of 7%.
According to the survey of the report, users still use low-frequency mobile banking and online banking, and the high-frequency utilization rate of wechat is significantly higher. “According to the service time of different channels, the old users of mobile banking have the longest service life; due to the long development history of online banking and the large number of accumulated users, loyal users account for a large proportion; Wechat bank / wechat applet is an emerging channel with many common users.
Overall, there are few users who use high frequency (once a day or more) for personal mobile banking, online banking, wechat banking / wechat applet, and the high frequency proportion of wechat banking / wechat applet is significantly higher than that of other channels.
From the change of users’ frequency of using mobile banking, the number of users with increased frequency of using mobile banking decreased significantly year-on-year in 2021. The number of users with basically the same frequency as last year increased by 18% compared with last year, and the growth of the frequency of using mobile banking slowed down.
The reasons for the increase in the frequency of users using mobile banking are relatively average. Affected by the epidemic, better operation experience and simple login are in the first echelon, accounting for 36%, 34% and 33% respectively, and the proportion of other reasons is basically maintained at about 20%. Among the reasons for the decrease in the use frequency of mobile banking, the diversion of third-party payment platforms is the main reason, accounting for 86%.
According to the survey data, 50.7% of users choose to quit mobile banking directly after handling the business. Mobile banking is only a convenient channel for handling the business. Most users use mobile banking only when there is demand, and have not formed the habit of long-term dependence; In the content that users browse through mobile banking, life services and basic functions go hand in hand, becoming the most frequently browsed content.
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