Forecast report on advertising creativity trend in 2021 From Meta

The following is the Forecast report on advertising creativity trend in 2021 From Meta recommended by recordtrend.com. And this article belongs to the classification: research report, Design.

Over the past year, from activism to global COVID-19, the global cultural trend has been repeatedly disrupted. Under this background, the direction of marketing innovation is changing quietly. People put forward higher demands for the performance of the brand at the levels of cultural perception, affinity and interactive experience. For these demands, marketers understood them and made a bold attempt on some quite avant-garde creative ideas.

2020 is not only an extraordinary year, but also a turning point of far-reaching significance. In view of this, creative shop screened 100 eye-catching advertising ideas from the Facebook platform, and took this as the starting point to deeply interpret the important creative trends that came into being under the impact of the cultural wave in the past year. The selection of these ideas depends on many factors, the most important of which is the improvement of business effectiveness.

After some analysis, we have summarized five ideas that are expected to lead the direction of creativity in the future. The following will briefly introduce the contents of these concepts, take you to understand the cultural trend changes behind them, share some marketing cases of excellent brands, and provide advertising creative ideas.

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