2021 virtual sales report From Vidyard
The following is the 2021 virtual sales report From Vidyard recommended by recordtrend.com. And this article belongs to the classification: research report, network marketing.
Vidyard released the “virtual sales report”. Video has quickly become one of the most important and widely used sales promotion channels. However, the results that sales professionals get from using videos can vary widely.
Vidyard, demand metric and corporate visions learned from more than 600 research participants how to use video throughout the sales process and its impact on the sales team.
The sales team plans to maintain the remote or mixed working mode for a long time
More than two-thirds of sales professionals said that their team would continue to work remotely or part-time in the office in the future.
Video sales use cases have been widely adopted
Nearly half of sales professionals use customized videos in their sales process. 53% of respondents who do not currently use video plan to do so soon.
Sales professionals are satisfied with customized videos
Two thirds of sales professionals said they were satisfied with using custom recorded videos.
Video e-mail is much better than text-based E-mail
More than 70% of sales professionals report that customized videos outperform text-based E-mail in opening, clicking, and responding.
Using customized videos in the sales process can improve response rate
More than 70% of sales professionals who use customized video report that this improves response rates.
Customized video helps shorten transaction cycle
Nearly half of the sales professionals who use customized videos report that this shortens their transaction cycle.
Using customized videos in the sales process will affect the transaction rate
More than half of sales professionals who use customized video report that video improves their turnover.
Customized videos help improve employee productivity
Sales professionals who always or often meet quotas are more likely to report that adding custom videos to their sales process can improve productivity.
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