Q2 network service report in 2021 From GP Bullhound
The following is the Q2 network service report in 2021 From GP Bullhound recommended by recordtrend.com. And this article belongs to the classification: research report, network service.
GP bullhound released the “network service report for the second quarter of 2021”.
The demand for digital engineering experts is growing
▪ Digital product engineering includes two main areas: digital products (intelligent, interconnected and personalized products) and engineering processes that use digital technologies (Internet of things, 5g, robotics, AI / ml, mobility, cloud, automation, data analysis, blockchain, and AR / VR) to transform the tradition.
Integrate and enhance engineering capacity to meet the demand for digital technology after the new crown pandemic
▪ Driven by technological and commercial innovation after the pandemic, the compound annual growth rate of the digital engineering market will reach 19% and the global expenditure will reach US $1.1 trillion by 2025.
▪ In March this year, Hitachi announced plans to acquire globallogic for $9.6 billion to strengthen its digital solutions business, lumada.
Managed service providers (MSSPs) are key to managing increasingly complex cyber threats
▪ By 2026, the market value of MSSP will exceed US $100 billion (CAGR of about 18%).
The lack of network skills and acquisition of new capabilities have promoted MSSP M & A
▪ The key factors to promote MSS’s internal M & A include: lack of network skills, acquisition of talents, and faster embedding and launching of new technical capabilities.
Ott opens new opportunities for TV advertisers
▪ In 2020 alone, the CTV advertising market grew by 25%. During the blockade, audiences turn to new channels to kill time. About 57% of online advertisers plan to increase Ott expenditure in 2021, which means that more and more enterprises are considering Ott channels.
The demand for online services is soaring, and the demand for online TV advertising experts is huge
▪ The viewing habits around CTV are evolving rapidly. At present, American families spend an average of $47 a month, higher than $38 in April 2020. In the United States alone, CTV’s advertising spending is expected to reach US $18 billion in 2023, an increase of 125% over the historical high of US $8 billion in 2020.
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