In 2022, Q1, China’s smartphone shipments reached 71.9 million, a year-on-year decrease of 17% From Strategy Analytics
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Under the background of limited supply chain, mixed economic prospects, inflation and the COVID-19, the shipments of smart phones in China in Q1 2022 decreased by 17% year-on-year to 71.9 million.
The economic impact of the spread of the epidemic and the escalating prevention and control strategies is the challenge facing China’s smartphone market. From the perspective of demand, economic uncertainty will affect consumer confidence, weaken consumer willingness and reduce spending on non necessities (such as smart phones). From the perspective of supply, the epidemic and its prevention and control strategies require manufacturers to strengthen risk management in production and logistics and bear certain additional costs. We estimate that under the adverse impact of the epidemic, the scale of China’s smartphone market will decline by – 5% to – 6% year-on-year in 2022.
In terms of manufacturers, oppo (including Yijia) occupied the first place in China’s smartphone market in Q1 2022, followed by glory and vivo. These three manufacturers account for 56 percent of the Chinese market. Apple ranked fourth, followed by Xiaomi, with a market share of {16% and} 15% respectively. The total market share of these five brands in China is 87%, slightly higher than 86% a year ago. The moderate growth shows that the opportunities left by Huawei to other manufacturers in the Chinese market have been effectively filled, and the competition among Chinese first-line manufacturers will intensify in 2022. More reading: strategy Analytics: in Q2 of 2021, global smartphone shipments increased by 11% year-on-year, Reached 314.2 million strategy Analytics: the total global smartphone wholesale revenue exceeded US $100 billion in Q1 2021 IDC: the global smartphone shipment in the second quarter of 2021 was 313 million, an increase of 13.2% strategy Analytics: the smartphone shipment in China in Q4 2021 was 83.8 million, a year-on-year decrease of 6.5% strategy analytics: the global smartphone shipment in Q2 2021 was 314.2 million, a year-on-year increase of 11% strategy Analytics: the global smartphone shipment in Q1 2018 Strategy Analytics: Global smartphone shipments reached 1.26 billion in 2020, down 11% year-on-year. Strategy Analytics: Global smartphone shipments in Q4 in 2019 were 375 million. Strategy Analytics: Global smartphone shipments in Q1 in 2021 were 340 million, up 24% year-on-year. Strategy Analytics: Global smartphone shipments reached 1.38 billion in 2021, rebounding 6.5% year-on-year. Strategy Analytics: Indian smartphone shipments in Q2 in 2019 reached To 35.6 million, with an annual growth of 3% strategy Analytics: the total global smartphone shipments in Q2 2012 were 146.1 million. Strategy Analytics: in Q4 2018, China’s smartphone shipments were 107 million, down 11% year-on-year. Strategy Analytics: in Q1 2018, the global smartphone shipments were 345.3 million, down 2.4% year-on-year. Strategy Analytics: it is expected that the global smartphone shipments will reach 1.38 billion in 2021
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