Main trends of smart home market in May 2021 From Omdia
The following is the Main trends of smart home market in May 2021 From Omdia recommended by recordtrend.com. And this article belongs to the classification: Smart home.
Matter lays the foundation for smart home interoperability
The project connected home over IP (chip), which was first announced in December 2019, was unique from the beginning because this new working group was jointly established by Amazon, Google and apple. Nearly two years after the project was announced, the working group changed its name to matter, and the first batch of certified products are expected to be released by the end of 2021. It has been said that a single agreement is needed to maintain the continuity of the smart home market. Now, the smart home market has matter; As the application layer, matter helps to eliminate the “isolated island” that plagues the smart home market.
The impact of matter on the broader smart home market will be slow and powerful, which means that device manufacturers have to decide the future development path. For example, the strategy of most smart home device manufacturers has always been to build a proprietary product portfolio to generate recurring revenue from services. However, matter changed everything. Now, major brands have to make a decision: whether to comply with matter or continue to pursue the dominant position in the smart home market through proprietary strategy? Or both?
In general, matter is a potential driving force for change and marks a turning point in the smart home market. Theoretically, consumers will be able to buy any smart home device with the matter logo and use it with any platform they choose, which means that consumers will no longer be locked in by specific ecology, such as smartthings, apple homekit or Google. In addition, users don’t need to download dozens of apps to install the device. For equipment manufacturers, this means lower product development costs and more time to develop value-added services. For channel partners, matter can influence builder channels, insurance companies, and utility companies – companies that have been thinking about smart home business, but are skeptical about consumer interoperability and subsequent support services for these devices and ecosystems. Although there are still many problems, matter will have a profound impact, especially for consumers who have just come into contact with smart home.
Apple introduces Siri to third party terminal for the first time
On wwdc21, Apple announced that smart home device manufacturers’ solutions will be able to integrate Siri. It’s a huge strategic shift for a company that has only allowed its voice assistant on its own brand terminals in the past 10 years. As the first example of the move, apple is showing off an ecobee thermostat with Siri built-in, and more are expected by the end of this year. However, this new expansion strategy also has a big limiting factor. Users will need a homepod or homepod Mini as a routing agent for voice commands in the network, because for privacy reasons, apple wants to ensure that Siri requests do not go through any third-party services.
Omdia believes that Apple needs to take this step to make substantial progress in the smart home industry and expand the influence of Siri and homekit. The update of new interoperability standard matter and IOS 15 will also help the company make progress in the field of smart home and open the door for more homekit integration. However, compared with Amazon and Google, the strategic element that can really improve Apple’s market competitiveness and market positioning is missing, that is, Siri needs to be improved into an AI family assistant with more advanced first-party functions, and support key third-party services and applications. Before that, Apple will continue to lag behind Amazon and Google in the field of smart home.
Amazon launches sidewalk
Amazon has launched a new service called sidewalk, designed to allow users to share Internet bandwidth. This low bandwidth sharing network relies on echo speakers / monitors and ring cameras to share a small portion of the user’s Internet bandwidth with other compatible smart devices nearby. The main purpose is to improve the user experience by improving the performance of nearby smart devices and their ability to stay connected to Wi Fi. Currently, there are not many third-party devices supporting sidewalk, but Amazon is already working with device manufacturers such as careband, level and tile to help their devices get better connectivity through Amazon sidewalk. These companies are carrying out pilot projects in the field of recreation and security, providing solutions such as assisted living tracking devices and smart locks.
In early June 2021, Amazon automatically let users join Amazon sidewalk in the United States. Not surprisingly, this has sparked strong opposition from critics and privacy advocates who are now trying to teach users how to opt out of Amazon sidewalk. The company insists sidewalk has multiple layers of security to protect data and is easy to opt out of in Alexa applications. However, Amazon should be aware of the stakes in automatically getting all users into the service. Any potential security vulnerability will have a disastrous impact on the company’s reputation. Moreover, while sharing Internet bandwidth with its neighbors is altruistic, Amazon benefits from broadband services that customers pay for themselves. Therefore, omdia believes that the disadvantages of this market approach are more prominent (at least temporarily) than the benefits of sidewalk.
Google has opened a new retail store in New York
In the context of the epidemic, Google has been committed to strengthening its online direct sales strategy. Recent initiatives include moving nest.com to the Google store and adding a floating “help” button to the site to quickly launch chat. However, Google is also committed to creating a physical retail space to drive sales. In the past, Google has tried the physical “store in store” model through specific retailers such as best buy. Now, the company has announced plans to open its first physical retail store in New York in 2021. Like apple, the new Google store will showcase products; Organizing seminars of a guiding nature; At the same time, provide in store experts, installation support and maintenance services. The move shows that while companies are paying more and more attention to e-commerce, physical stores still play a crucial role in raising awareness and attracting consumers through new products and smart life experiences. Read more: omdia: the post epidemic era will witness the rise of smart home. Omdia: global smart speaker Market shipment will reach 154 million in 2020, with a year-on-year growth of 58%. 2015 smart home big data annual meeting and Ovi cloud big data product release integration innovation China smart home industry forum will be held soon. Omdia: Smart Home Video cloud revenue will exceed US $5.6 billion in 2024. Omdia: Q1 global market in 2021 Chromebook shipments reach 10.93 million units, a year-on-year increase of 369% omdia: in the first quarter of 2021, global semiconductor revenue will reach US $131.1 billion, a month on month increase of 0.5% omdia: apple is expected to buy 1.69 screens in 2021, surpassing Samsung as the largest buyer of AMOLED screens omdia: in the first quarter of 2021, global smartphone shipments will reach 353 million units, a year-on-year increase of 28.1% omdia: private network omdia: 2020 In Q4, the global smartphone shipment reached 381.1 million, with a year-on-year growth of 4.7% omdia: the global Ott TV subscription reached 1.06 billion in 2020 omdia: the smartphone display shipment reached 422 million in the third quarter of 2020 omdia: the average price of LCD TV panel (ASP) rose for five consecutive months in the fourth quarter of 2020 omdia: it is predicted that HDR will account for 35% of all TV shipments in Japan in 2024
If you want to get the full report, you can contact us by leaving us the comment. If you think the information here might be helpful to others, please actively share it. If you want others to see your attitude towards this report, please actively comment and discuss it. Please stay tuned to us, we will keep updating as much as possible to record future development trends.
RecordTrend.com is a website that focuses on future technologies, markets and user trends. We are responsible for collecting the latest research data, authority data, industry research and analysis reports. We are committed to becoming a data and report sharing platform for professionals and decision makers. We look forward to working with you to record the development trends of today’s economy, technology, industrial chain and business model.Welcome to follow, comment and bookmark us, and hope to share the future with you, and look forward to your success with our help.
