Insight report of 2020 double 11 Shopping Festival From Clarie

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The following is the Insight report of 2020 double 11 Shopping Festival From Clarie recommended by recordtrend.com. And this article belongs to the classification: Electronic Commerce, research report.

In order to explore the marketing methods behind the double 11 and gain insight into the business law of the double 11, the Krause Index Research Institute has recorded and statistically analyzed the relevant activities of major platforms, anchors and stars through the whole process of the double 11, and finally formed a report.

Tiktok and Kwai two short video platforms are also deeply involved in the 10 10, which have assembled the big stars and the new anchor, sending welfare in the live room, launching the qualifying game mechanism, and supporting the anchor with the huge flow.

Microblog platform is a gathering place of celebrities. Many stars and anchors on microblog use content to plant grass and direct broadcast. Tencent helps brands and stars expand their influence and develop its own e-commerce ecology through the functions of its wechat products, such as small programs, video numbers and stores.

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