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Amazon music has 52.6 million subscribers, which is expected to increase by 5.3% year-on-year From Insider Intelligence

The following is the Amazon music has 52.6 million subscribers, which is expected to increase by 5.3% year-on-year From Insider Intelligence recommended by recordtrend.com. And this article belongs to the classification: Online music, Entertainment software, Wireless music, User Research.

According to the estimation of insider intelligence (formerly emarketer), Amazon music is expected to surpass Pandora this year and become the second largest streaming music service provider in the United States. It is worth noting that this study includes users of payment and advertising support programs for these services.

Therefore, although Apple music has an estimated 38.2 million subscribers, none of Apple Music’s subscribers are free and supported by advertising (although they can certainly try it for free), compared with 52.6 million subscribers of Amazon music or 49.1 million subscribers of Pandora.

Insider intelligence predicts that Amazon music is expected to grow by 5.3% year-on-year, while Pandora has continued to lose users since 2017 – the user base of siriusxm’s music streaming service is expected to decline by 6.7% in 2022. A representative of Pandora declined to comment on the new report, but said Pandora was the leading advertising supported streaming music service in the United States. According to its latest report, Pandora currently has 52.3 million users, down from 58.9 million in the previous year.

According to insider intelligence’s estimate last year, Pandora lags far behind its competitors when it comes to paying users.

Spotify remains the largest streaming music service provider in the United States, with 180 million premium subscribers worldwide, and 406 million monthly active users of paid and free programs. According to spotify’s own report, it has about 93.38 million active users in North America, including 28.8 million paying users. Since spotify’s number does not reduce the number of users by country, it is difficult to directly compare Pandora’s audience size with spotify’s audience size, but Pandora’s market share continues to decline. Pandora’s gross profit last year was still $743 million, an increase of 30% over 2020.

With the continuous development of Amazon music, its products have also made some obvious improvements. Amazon music and apple music both launched lossless audio streaming services for all users last year, a feature spotify does not yet have, and it cannot explain the delay. Amazon is also trying to strengthen its podcast products and increase synchronous transcription for selected podcasts. However, spotify’s podcast listening rate continues to grow rapidly, despite controversial content decisions on the platform. With more and more acquisitions in the podcast industry, it is clear that spotify does not want to relax the control of the streaming media industry.

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More reading: RIAA: streaming music revenue increased by nearly 20% in 2019 IFPI: the global music market increased by 5.9% in 2016, the highest increase in a decade pitchfork: Apple Music ranked second in the 2016 annual evaluation report of streaming music J.D. powers: Apple Music users had the highest satisfaction in all streaming music services comScore: 79% spotify UK users listened to music using mobile devices RIAA: in 2017, the global music industry reported double-digit growth in streaming media business for two consecutive years. Spotify said it was only a matter of time before catching up with apple. IFPI: in 2018, the global streaming music revenue reached US $19.1 billion, with a year-on-year increase of 9.7%. Nielsen: in the first half of 2019, the number of on-demand music streaming in the United States reached 507.7 billion. The epidemic caused by Nielsen: covid-19 has greatly promoted the development of streaming music in 2020 In the first half of RIAA:2019, streaming music revenue rose 26%Quartz: COVID-19 isolation resulted in a decline in the use of music streaming media. In RIAA:2019, the US music industry accounted for up to 1 billion of its revenue streaming services. In the first half of the year, US streaming music sales revenue exceeded US $1 for the first time in the first half of the year. In the year of RIAA:2015, American streaming music revenue exceeded US $2 billion 400 million for the first time in US $2 billion 400 million.

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