Insight report on puzzle solving mobile games in 2021 From Sensor Tower

The following is the Insight report on puzzle solving mobile games in 2021 From Sensor Tower recommended by recordtrend.com. And this article belongs to the classification: research report, Mobile games.

Puzzle solving mobile game has always been one of the important global mobile game markets. From the traditional three elimination game candy crush saga, to the brain out of the fire in 2020, and then to the theme novel dress up three elimination game project makeover, more and more excellent puzzle solving games have landed on the market. In the report “insight into puzzle solving mobile games in 2021” recently launched by sensor tower, you will understand the performance and trend of such games in the world.

Puzzle game revenue continued to grow

In recent years, the income of puzzle games has been growing steadily. This trend continues to enlarge under the influence of COVID-19. In the second quarter of 2021, the expenditure of global puzzle solving mobile game users reached US $2.4 billion, second only to the first quarter of 2021.

Classic Sanxiao and dress up Sanxiao games have become the main revenue force

Since 2019, the download list of puzzle solving Games has changed significantly, and four new games rush into the top 10 every year. Among them, puzzle solving and dress up games are gradually expanding their market scale. Project makeover, released by magic tavern at the end of 2020, successfully ranked first in the download list of puzzle solving mobile games in the global app store in the first half of 2021 in only half a year.

From the best-selling list, whether it’s app store or Google play, King’s classic Sanxiao games and playrix’s dress up Sanxiao games dominate the top three. Among them, candy crush saga has been the top seller of the app store for three consecutive years, which shows the strong gold absorption ability of the classic three consumer mobile games.

Playrix ranks first in the publisher’s revenue with a variety of three consumer mobile games

Among many puzzle game publishers, playrix has the best performance in the first half of 2021. In the first half of 2021, the game publisher from Russia ranked first in the same category with a global download of 175 million. For the third consecutive year, the total download exceeded the old three consumer game publisher king.

On the other hand, playrix became the highest revenue puzzle game publisher in the first half of 2021 with a revenue of $1.1 billion. This achievement is mainly due to the excellent performance of homescapes and Gardenscapes, which reflects that the three consumer games with the theme of home decoration are enough to compete with the traditional three consumer games.

Puzzle solving & dress up rising rapidly

Puzzle solving & dress up games, as a new sub category of puzzle solving games, only half of the classic three elimination games were downloaded in 2018, but they exceeded in just one year.

In 2020, the revenue of puzzle solving and dress up mobile games increased by 56% year-on-year, becoming the category with the highest revenue, breaking the long-term monopoly of the classic three consumer mobile games. From the data in the first half of 2021, we can predict that this category will still maintain an excellent development momentum.

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